What’s really under the hood?

Zengine is an engine oil testing product that allows easy sampling and professional lab analysis to provide customers with a detailed view of the health of their engine. To make this concept more accessible to the general public, The Graphic Standard worked with Zengine to develop a vibrant brand, website, and practical sample kit packaging that would make the process feel less intimidating while educating consumers about the benefits of oil analysis and how Zengine can aid in this process.

Naming • Identity • Brand System • Website Design • Packaging
This project demonstrates the full range of our capabilities.
Gray Luckett
Co-Founder, The Graphic Standard

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